When Stereotypes Hurt: Three Studies Of Penalties For Sex-Role Reversals

Document Type

Article

Publication Date

11-1-1975

Published In

Journal Of Experimental Social Psychology

Abstract

Three studies that demonstrate penalties for sex-role reversals are reported. In each study, subjects evaluated men and women who behaved either in line with sex-role stereotypes or counter to them. The results show that popularity ratings and perceived psychological adjustment of both passive-dependent men and aggressive-assertive women were adversely affected. The findings are discussed in terms of their contribution to recent theories about women's achievement motivation.

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